Company adheres to "create the human and the nature harmonious beauty" as the core value, adhering to the "scientific and technological innovation, the characteristic management, intentions services" for the principle, uphold the "bigger, stronger, doing fine, dedicated" business philosophy and the "brand strategy, sustainable management" business goals, actively develop social market, increase the intensity of foreign business, improve the company's market competitiveness and the social popularity, with "honesty, quality first, credit first, long service" for the purpose, with scientific management, advanced technology, to provide more quality services and greater contributions to the development of construction industry.

Company has always been adhering to the "committed to create excellent project, with all my heart to build a healthy environment" business philosophy, with first-class quality, strict management, and to the service to give back to society, has won the recognition and praise from all sectors of society